GA4 Basic Setup for SMB Websites

Google Analytics 4 is the new standard for understanding website behavior — but the default setup often doesn’t go far enough. Our Basic GA4 Setup ensures you get accurate, meaningful data tailored to your business goals. We configure your property from scratch and guide you through the essentials.

This setup includes key actions like tracking clicks on CTAs, newsletter signups, and contact form submissions. We’ll also activate enhanced measurement features and configure up to five custom events based on your specific needs (like video views or scroll depth).

You’ll receive a short video walkthrough of your new GA4 dashboard, so you know where to look and what the numbers mean. We also connect GA4 to your Google Tag Manager (if available), ensuring scalability for future data tracking needs.

Ideal for businesses that want clear insights without the complexity of a full analytics audit — fast, clean, and reliable.